Last week, we had the pleasure of inviting Westminster Uni's first year fashion students along to Nica HQ for an afternoon filled with insightful talks from the Nica team, which included our Graphic Designers, Product Managers, and International Sales Team.
After we'd shared a little bit of our knowledge with the students, we put them to the test with a couple of group exercises. We wanted them to demonstrate their buying and marketing skills by selecting items from our show room and putting together ranges destined for our different concession partners, both based in the UK and abroad.
We also wanted to see which key styles that they'd choose to build a marketing campaign around, and we were definitely not disappointed! All of the students demonstrated a great eye for the fashion industry, and we wish them the very best with their fashion studies!
If you too would like the opportunity to pick the Nica team's brains, then, why not join us for our live Twitter Q&A direct from our press day with our Senior Designer Nica Kim at 2pm Thursday 3rd April?! She'll also be joined by The Style Rawr blog too, who'll be choosing her favourite A/W 14 Nica Handbag pieces. You can even start asking your questions now with #NicaPressDay. We look forward to hearing from you!